How We Work

A web site is often the first contact you make with a potential customer. When developing your web site, it's important to keep your business objectives and short-term goals in mind. What action do you want customers to take? Do you want them to contact you, make a purchase, join a newsletter? Using our Planning Questionnaire as a starting point, Linkwell defines your goals, competitors, key messages, target markets, investment level, desired visitor action and timing. We guide you through the planning process to create a web site that reflects your image, captures the attention of your audience and differentiates your firm from the competition. Our goal is to make your web site compelling, user-friendly and, most of all, effective.

Not sure how to start? Should you have a web site? a blog? engage in social media? Download our free best practices document.